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DTSTART:20251102T020000
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TZNAME:Eastern Standard Time
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BEGIN:VEVENT
DESCRIPTION:The Canadian marketing sector is in the middle of a monumental 
 evolution from an advertising technology perspective. &nbsp\;Join us virtu
 ally on December 5 as we explore how marketers can navigate the seismic sh
 ifts reshaping the ecosystem – from the impact of artificial intelligence 
 (AI) on content creation\, ad delivery and measurement to the effects of r
 ecent platform and privacy developments on brands\, media and agencies.\nH
 ear from experts re-thinking the future of advertising technology\, &nbsp\
 ;and what marketers need to know to keep up.\nSessions will include:\n\n  
   Leveraging AI: How marketers can cut through the noise in the AI and ML 
 space\, bust common myths\, and better leverage AI now.\n    \n    Platfor
 m Changes: &nbsp\;What's really changing and when. How brands\, media and 
 agencies can prepare for the platform changes ahead.\n    \n    \n    Priv
 acy Updates: How marketers can balance personalization and privacy\, and a
 dopt privacy best practices in a cookieless world.\n    \n    What’s next 
 in the evolution of adtech\; major trends and transformations\, including 
 “built in Canada” solutions spurring innovation in the space.\n
DTEND:20231205T193000Z
DTSTAMP:20260722T190901Z
DTSTART:20231205T180000Z
LOCATION:
SEQUENCE:0
SUMMARY:CMAadtech 2023
UID:RFCALITEM639203297419720120
X-ALT-DESC;FMTTYPE=text/html:<p data-pm-slice="1 3 []">The Canadian marketi
 ng sector is in the middle of a monumental evolution from an advertising t
 echnology perspective. &nbsp\;Join us virtually on December 5 as we explor
 e how marketers can navigate the seismic shifts reshaping the ecosystem – 
 from the impact of artificial intelligence (AI) on content creation\, ad d
 elivery and measurement to the effects of recent platform and privacy deve
 lopments on brands\, media and agencies.</p>\n<p>Hear from experts re-thin
 king the future of advertising technology\, &nbsp\;and what marketers need
  to know to keep up.</p>\n<p>Sessions will include:</p>\n<ul>\n    <li>Lev
 eraging AI: How marketers can cut through the noise in the AI and ML space
 \, bust common myths\, and better leverage AI now.</li>\n    <li data-list
 -indent="1" data-list-type="bulleted">\n    <p>Platform Changes: &nbsp\;Wh
 at's really changing and when. How brands\, media and agencies can prepare
  for the platform changes ahead.</p>\n    </li>\n    <li data-list-indent=
 "1" data-list-type="bulleted">\n    <p>Privacy Updates: How marketers can 
 balance personalization and privacy\, and adopt privacy best practices in 
 a cookieless world.</p>\n    </li>\n    <li>What’s next in the evolution o
 f adtech\; major trends and transformations\, including “built in Canada” 
 solutions spurring innovation in the space.</li>\n</ul>
END:VEVENT
END:VCALENDAR