BEGIN:VCALENDAR VERSION:2.0 METHOD:PUBLISH PRODID:-//Telerik Inc.//Sitefinity CMS 15.3//EN BEGIN:VTIMEZONE TZID:Eastern Standard Time BEGIN:STANDARD DTSTART:20251102T020000 RRULE:FREQ=YEARLY;BYDAY=1SU;BYHOUR=2;BYMINUTE=0;BYMONTH=11 TZNAME:Eastern Standard Time TZOFFSETFROM:-0400 TZOFFSETTO:-0500 END:STANDARD BEGIN:DAYLIGHT DTSTART:20250301T020000 RRULE:FREQ=YEARLY;BYDAY=2SU;BYHOUR=2;BYMINUTE=0;BYMONTH=3 TZNAME:Eastern Daylight Time TZOFFSETFROM:-0500 TZOFFSETTO:-0400 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT DESCRIPTION:This 2-part virtual program is designed for solo marketers and very small marketing teams (1–3 people) responsible for planning\, executi ng\, and delivering results without the structure of a larger department.M arketing today isn’t just a function\; it’s a full-time responsibility. An d for many professionals\, it’s a team of one.This program is designed for one-person marketing teams and very small marketing teams responsible for planning\, executing\, and delivering results without the structure of a larger department. Learn how to prioritize\, plan\, and execute your marke ting more effectively\, using practical frameworks\, smarter workflows\, a nd AI to get more done with less.Across Canada\, thousands of professional s are running a marketing department of one or working within a very small marketing team—expected to plan\, create\, execute\, and deliver results without the structure\, resources\, or support of a traditional marketing department. They are the Swiss Army Knife marketers of their organizations : expected to think strategically\, execute tactically\, and keep everythi ng moving\, often with limited time\, budget\, and support.If you’ve ever felt like you’re the entire marketing department\, you’re not alone.This t wo-part virtual program is designed specifically for that reality. Blendin g essential marketing fundamentals with practical tools\, templates\, and real-world workflows\, this seminar focuses on what solo marketers actuall y need to get the job done. Participants will work through how to prioriti ze\, plan\, create\, and execute marketing activities more effectively wit hout overcomplicating the process. Just as importantly\, they will learn h ow to communicate\, influence\, and collaborate with others across the org anization to get work approved\, supported\, and executed. AI is integrate d throughout as a practical support tool to help speed up thinking\, impro ve output\, and make day-to-day work more efficient.Delivered over two ses sions\, the program gives participants the opportunity to apply what they’ ve learned between sessions and come back with sharper questions\, stronge r thinking\, and more relevant work.Through guided exercises and hands-on examples\, participants will leave with a clearer way to run marketing as a function—not just react to it as a series of tasks.Group rates: CMA offe rs special rates for groups of 6 or more. Please reach out to learning@the cma.ca \;to take advantage of group rates. Note: for group rates to ap ply\, all registrations must be completed at the same time. DTEND:20260709T163000Z DTSTAMP:20260711T025629Z DTSTART:20260709T140000Z LOCATION: SEQUENCE:0 SUMMARY:The Marketing Department of One: Strategy\, Execution & AI for Solo Marketers - Part 1 UID:RFCALITEM639193209890649661 X-ALT-DESC;FMTTYPE=text/html:

This 2-part virtual program is designed for solo marketers and very small marketing teams (1–3 people) responsible for planning\, executing\, and delivering results wit hout the structure of a larger department.

Ma rketing today isn’t just a function\; it’s a full-time responsibility. And for many professionals\, it’s a team of one.

This program is de signed for one-person marketing teams and very small marketing teams respo nsible for planning\, executing\, and delivering results without the struc ture of a larger department. Learn how to prioritize\, plan\, and execute your marketing more effectively\, using practical frameworks\, smarter wor kflows\, and AI to get more done with less.

Across Canada\, thou sands of professionals are running a marketing department of one or workin g within a very small marketing team—expected to plan\, create\, execute\, and deliver results without the structure\, resources\, or support of a t raditional marketing department. They are the Swiss Army Knife marketers o f their organizations: expected to think strategically\, execute tacticall y\, and keep everything moving\, often with limited time\, budget\, and su pport.

If you’ve ever felt like you’re the entire marketing depa rtment\, you’re not alone.

This two-part virtual program is desi gned specifically for that reality. Blending essential marketing fundament als with practical tools\, templates\, and real-world workflows\, this sem inar focuses on what solo marketers actually need to get the job done. Par ticipants will work through how to prioritize\, plan\, create\, and execut e marketing activities more effectively without overcomplicating the proce ss. Just as importantly\, they will learn how to communicate\, influence\, and collaborate with others across the organization to get work approved\ , supported\, and executed. AI is integrated throughout as a practical sup port tool to help speed up thinking\, improve output\, and make day-to-day work more efficient.

Delivered over two sessions\, the program gives participants the opportunity to apply what they’ve learned between s essions and come back with sharper questions\, stronger thinking\, and mor e relevant work.

Through guided exercises and hands-on examples\ , participants will leave with a clearer way to run marketing as a functio n—not just react to it as a series of tasks.

Group rates : CMA offers special rates for groups of 6 or more. Please reach out to learning@thecma.ca \;to take advantage of group r ates. Note: for group rates to apply\, all registrations must be completed at the same time.

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