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BEGIN:VEVENT
DESCRIPTION:Welcoming members Director level and up\, to join up to 15 Mark
 eting Leaders in this executive round table discussion.“No one ever bored 
 someone into buying a product.” 
- Malcolm Duffy It’s the age of AI. Every
 thing’s faster\, smarter\, and more automated.
And yet\, humans haven’t ch
 anged since we were sitting around fires in caves\, trying to make each ot
 her laugh. Story still wins. Join advertising creatives\, marketing direct
 ors and brand managers for an open and direct session on why storytelling 
 and humour still cut through the visual noise\, especially in photography 
 and video. In this seriously funny talk\, award-winning comedian\, photogr
 apher\, and filmmaker Tony Lombardo breaks down how to build visual jokes 
 that actually make people feel something. Expect sharp thinking\, zero flu
 ff\, and an uncensored exploration of\, not only joke structure\, but impr
 ov theatre techniques for the visual medium. Come ready to collaborate and
  push your ideas past “safe” – safe is boring.Tony Lombardo\, Visual Defib
 rillatorYou might know a photographer\, but do you know one with three Can
 adian Comedy Awards and multiple appearances at Just For Laughs? After dec
 ades of touring with his hit sketch comedy troupe\, Tony brought his comed
 ic instincts into advertising\, creating images and films that punch viewe
 rs in the eyeballs and rack up viral views. Working as a photographer\, wr
 iter\, and director\, Tony is also the Creative Director of Little Blue Le
 mon Studio\, a full-service photo and video studio in Toronto. He’s come t
 o embrace the fact that his offbeat comedic style isn’t just different — i
 t’s his clients’ biggest asset.Please submit your questions and come prepa
 red to chat. Only 15 spots available.
DTEND:20260604T180000Z
DTSTAMP:20260614T041338Z
DTSTART:20260604T170000Z
LOCATION:Ontario\,Canada\,Toronto\,145 Wellington St. W Suite 203
SEQUENCE:0
SUMMARY:CMA Café: Seriously Funny: Why Humour Is Your Sharpest Marketing We
 apon Right Now
UID:RFCALITEM639169928183617081
X-ALT-DESC;FMTTYPE=text/html:<p data-pm-slice="1 1 []"><strong>Welcoming me
 mbers Director level and up\, to join up to 15 Marketing Leaders in this e
 xecutive round table discussion.</strong><br></p><p>“No one ever bored som
 eone into buying a product.” 
- Malcolm Duffy </p><p>It’s the age of AI. <
 br></p><p>Everything’s faster\, smarter\, and more automated.
And yet\, hu
 mans haven’t changed since we were sitting around fires in caves\, trying 
 to make each other laugh. Story still wins. Join advertising creatives\, m
 arketing directors and brand managers for an open and direct session on wh
 y storytelling and humour still cut through the visual noise\, especially 
 in photography and video. <br></p><p>In this seriously funny talk\, award-
 winning comedian\, photographer\, and filmmaker Tony Lombardo breaks down 
 how to build visual jokes that actually make people feel something. Expect
  sharp thinking\, zero fluff\, and an uncensored exploration of\, not only
  joke structure\, but improv theatre techniques for the visual medium. Com
 e ready to collaborate and push your ideas past “safe” – safe is boring.<b
 r></p><p><strong>Tony Lombardo\, Visual Defibrillator</strong></p><p>You m
 ight know a photographer\, but do you know one with three Canadian Comedy 
 Awards and multiple appearances at Just For Laughs? After decades of touri
 ng with his hit sketch comedy troupe\, Tony brought his comedic instincts 
 into advertising\, creating images and films that punch viewers in the eye
 balls and rack up viral views. Working as a photographer\, writer\, and di
 rector\, Tony is also the Creative Director of Little Blue Lemon Studio\, 
 a full-service photo and video studio in Toronto. He’s come to embrace the
  fact that his offbeat comedic style isn’t just different — it’s his clien
 ts’ biggest asset.<br></p><div data-asana-horizontal-rule="true"><hr><stro
 ng>Please submit your questions and come prepared to chat. Only 15 spots a
 vailable.</strong></div>
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