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TZID:Eastern Standard Time
BEGIN:STANDARD
DTSTART:20251102T020000
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TZNAME:Eastern Standard Time
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DTSTART:20250301T020000
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BEGIN:VEVENT
DESCRIPTION:Welcoming members Director level and up\, to join up to 15 Mark
 eting Leaders in this executive round table discussion.Join David\, founde
 r and CEO of Mindshape for an engaging discussion with attendees exploring
  key topics that are affecting how today’s top CEO’s are evaluating the ba
 lance between brand building and performance marketing. This is an open an
 d collaborative session\, please come ready to discuss:Striking the right 
 balance between brand building and performance marketing.What is driving t
 he shift towards increased brand building.The role of full-funnel strategi
 es in driving superior results.Please submit your questions and come prepa
 red to chat. Only 15 spots available.
DTEND:20250219T153000Z
DTSTAMP:20260309T185423Z
DTSTART:20250219T143000Z
LOCATION:Ontario\,Canada\,Toronto\,145 Wellington St. W Suite 203
SEQUENCE:0
SUMMARY:CMA Café: Striking The Balance - Reimagining Brand Building and Per
 formance Marketing
UID:RFCALITEM639086648634971988
X-ALT-DESC;FMTTYPE=text/html:<p data-pm-slice="1 1 []"><strong>Welcoming me
 mbers Director level and up\, to join up to 15 Marketing Leaders in this e
 xecutive round table discussion.</strong></p><p><span style="background-co
 lor: rgba(0\, 0\, 0\, 0)\; color: inherit\; font-family: inherit\; font-si
 ze: inherit\; text-align: inherit\; text-transform: inherit\; word-spacing
 : normal\; caret-color: auto\; white-space: inherit">Join David\, founder 
 and CEO of Mindshape for an engaging discussion with attendees exploring k
 ey topics that are affecting how today’s top CEO’s are evaluating the bala
 nce between brand building and performance marketing. This is an open and 
 collaborative session\, please come ready to discuss:</span><br></p><ul cl
 ass="bulletList"><li>Striking the right balance between brand building and
  performance marketing.</li><li>What is driving the shift towards increase
 d brand building.</li><li>The role of full-funnel strategies in driving su
 perior results.</li></ul><p><strong style="background-color: rgba(0\, 0\, 
 0\, 0)\; color: inherit\; font-size: inherit\; text-align: inherit\; text-
 transform: inherit\; word-spacing: normal\; caret-color: auto\; white-spac
 e: inherit">Please submit your questions and come prepared to chat. Only 1
 5 spots available.</strong><strong style="background-color: rgba(0\, 0\, 0
 \, 0)\; color: inherit\; font-size: inherit\; text-align: inherit\; text-t
 ransform: inherit\; word-spacing: normal\; caret-color: auto\; white-space
 : inherit"></strong></p>
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