BEGIN:VCALENDAR VERSION:2.0 METHOD:PUBLISH PRODID:-//Telerik Inc.//Sitefinity CMS 15.3//EN BEGIN:VTIMEZONE TZID:Eastern Standard Time BEGIN:STANDARD DTSTART:20251102T020000 RRULE:FREQ=YEARLY;BYDAY=1SU;BYHOUR=2;BYMINUTE=0;BYMONTH=11 TZNAME:Eastern Standard Time TZOFFSETFROM:-0400 TZOFFSETTO:-0500 END:STANDARD BEGIN:DAYLIGHT DTSTART:20250301T020000 RRULE:FREQ=YEARLY;BYDAY=2SU;BYHOUR=2;BYMINUTE=0;BYMONTH=3 TZNAME:Eastern Daylight Time TZOFFSETFROM:-0500 TZOFFSETTO:-0400 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT DESCRIPTION:Welcoming members Director level and up\, to join up to 15 Mark eting Leaders in this executive round table discussion.Jeffrey Brown hosts an interactive CMA Café discussion for senior marketers on AI‑driven pers onalization\, customer trust\, and responsible growth. \; This session is designed as an open conversation where marketing leaders share perspec tives on how they are scaling personalization with AI while maintaining tr ansparency\, privacy\, and customer confidence. Jeffrey will offer light c ontext from the Microsoft perspective to frame the discussion\, then invit e attendees to exchange experiences\, challenges\, and approaches to balan cing speed\, relevance\, and trust in today’s AI‑driven marketing environm ent.Jeffrey W. BrownJeffrey W. Brown is a cybersecurity expert with more t han 28 years of experience securing global financial institutions\, includ ing Citigroup\, Goldman Sachs\, and BNY Mellon. He served as the first Chi ef Information Security Officer for the State of Connecticut\, where he bu ilt a centralized cybersecurity program across all agencies and developed a whole-of-state cybersecurity strategy. Currently at Microsoft\, Jeff is Chief Cybersecurity Advisor for financial services. He has authored numero us articles and publications\, including Leading the Digital Workforce (CR C Press\, June 2023). He is a frequent industry speaker and a board adviso r to iQ4\, Filtar.AI\, and Pace University.Please submit your questions an d come prepared to chat. Only 15 spots available. DTEND:20260610T143000Z DTSTAMP:20260522T193304Z DTSTART:20260610T133000Z LOCATION: SEQUENCE:0 SUMMARY:CMA Café: Personalization Without Regret: How CMOs Can Scale AI Dri ven Growth Without Breaking Trust UID:RFCALITEM639150607844254071 X-ALT-DESC;FMTTYPE=text/html:

Welcoming me mbers Director level and up\, to join up to 15 Marketing Leaders in this e xecutive round table discussion.

Jeffrey Brown hosts an interactive CMA Café discussion for senior marketers on AI‑driven personalization\, customer trust\, and responsible growth.&nbs p\; This session is designed as an open conversation where marketing leade rs share perspectives on how they are scaling personalization with AI whil e maintaining transparency\, privacy\, and customer confidence. Jeffrey wi ll offer light context from the Microsoft perspective to frame the discuss ion\, then invite attendees to exchange experiences\, challenges\, and app roaches to balancing speed\, relevance\, and trust in today’s AI ‑driven marketing environment.

Jeffrey W. Brown

Jeffre y W. Brown is a cybersecurity expert with more than 28 years of experience securing global financial institutions\, including Citigroup\, Goldman Sa chs\, and BNY Mellon. He served as the first Chief Information Security Of ficer for the State of Connecticut\, where he built a centralized cybersec urity program across all agencies and developed a whole-of-state cybersecu rity strategy. Currently at Microsoft\, Jeff is Chief Cybersecurity Adviso r for financial services. He has authored numerous articles and publicatio ns\, including Leading the Digital Workforce (CRC Press\, June 2023). He i s a frequent industry speaker and a board advisor to iQ4\, Filtar.AI\, and Pace University.

Please submit your questio ns and come prepared to chat. Only 15 spots available.
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