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DTSTART:20251102T020000
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DESCRIPTION:Stepping into a Marketing Director role requires more than deli
 vering great campaigns it demands a fundamental shift in how you think\, l
 ead\, and drive impact.&nbsp\;Many high-performing marketing leaders strug
 gle in their first Director role not because of a lack of capability\, but
  because the expectations change dramatically. Success is no longer define
 d by execution\, but by the ability to lead leaders\, influence across fun
 ctions\, and connect marketing to enterprise growth.&nbsp\;This intensive\
 , high-impact workshop is designed to accelerate that transition.&nbsp\;In
  just 2.5 hours\, participants will focus on the three critical shifts req
 uired to succeed at the Director level: by elevating from campaign executi
 on to strategic impact\, leading marketing managers and specialists effect
 ively\, and influencing senior stakeholders across Sales\, Finance\, and t
 he executive team.&nbsp\;Through practical frameworks\, real-world scenari
 os\, and applied exercises\, participants will leave with the clarity\, co
 nfidence\, and tools needed to operate at a more strategic level and make 
 an immediate impact in their role.&nbsp\;Group rates: CMA offers special r
 ates for groups of 6 or more. Please reach out to learning@thecma.ca&nbsp\
 ;to take advantage of group rates. Note: for group rates to apply\, all re
 gistrations must be completed at the same time.
DTEND:20260527T163000Z
DTSTAMP:20260426T120814Z
DTSTART:20260527T140000Z
LOCATION:
SEQUENCE:0
SUMMARY:From Execution to Enterprise Leadership:  THE DIRECTOR SHIFT
UID:RFCALITEM639127876949384277
X-ALT-DESC;FMTTYPE=text/html:<p data-pm-slice="1 1 []">Stepping into a Mark
 eting Director role requires more than delivering great campaigns it deman
 ds a fundamental shift in how you think\, lead\, and drive impact.&nbsp\;<
 /p><p>Many high-performing marketing leaders struggle in their first Direc
 tor role not because of a lack of capability\, but because the expectation
 s change dramatically. Success is no longer defined by execution\, but by 
 the ability to lead leaders\, influence across functions\, and connect mar
 keting to enterprise growth.&nbsp\;</p><p>This intensive\, high-impact wor
 kshop is designed to accelerate that transition.&nbsp\;</p><p>In just 2.5 
 hours\, participants will focus on the three critical shifts required to s
 ucceed at the Director level: by elevating from campaign execution to stra
 tegic impact\, leading marketing managers and specialists effectively\, an
 d influencing senior stakeholders across Sales\, Finance\, and the executi
 ve team.&nbsp\;</p><p>Through practical frameworks\, real-world scenarios\
 , and applied exercises\, participants will leave with the clarity\, confi
 dence\, and tools needed to operate at a more strategic level and make an 
 immediate impact in their role.&nbsp\;</p><p data-pm-slice="1 1 []"><stron
 g>Group rates: </strong>CMA offers special rates for groups of 6 or more. 
 Please reach out to <span style="text-decoration: underline"><a href="mail
 to:learning@thecma.ca">learning@thecma.ca</a></span>&nbsp\;to take advanta
 ge of group rates. Note: for group rates to apply\, all registrations must
  be completed at the same time.</p>
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