The Privacy Advantage – Using Trusted Data and AI for Better Marketing Outcomes

AI Frontiers and the Future of Canadian Marketing

In 2025, CMA’s annual Public Affairs event is back, exploring must-know topics for savvy marketers. With Canada’s ever-changing compliance and legislative landscape, staying informed is critical.

Expect insights on:

• Canada’s proposed Consumer Privacy Protection Act impact on marketing, including minors’ and de-identified data.
• Ethical AI use to support data-driven marketing and marketing best practices.