Become a Chartered Marketer
Join marketing professionals across Canada who are setting the standard in marketing excellence. The Chartered Marketer (CM) designation, established by the CMA, is your invitation to the CM community!
Why Choose the CM Designation?
Recognition
Chartered Marketer is the only marketing designation in Canada and is a clear signal to employers and the business community of your expertise and commitment to the profession.
Comprehensive Knowledge
With the CM designation, you demonstrate that you possess the essential knowledge and skills demanded by top employers for success in both marketing and business.
Continuous Development
Achieving and maintaining your CM status reflects your dedication to staying current and evolving with the ever-changing marketing landscape.
Flexible Learning for the Modern Marketer
All courses in the Chartered Marketer (CM) curriculum are delivered on-demand, allowing you to learn at your own pace and on your own schedule. Each course is also available as a standalone micro-credential, allowing you to complete individual courses based on your interests or career goals.
Build your CM journey your way, whether you’re working toward the full designation or taking select courses to sharpen specific skills, the program adapts to your unique needs and marketing career goals.
Your Path to Becoming a Chartered Marketer
Your journey to earning the Chartered Marketer (CM) designation is designed to align with your professional background, education, and career goals. Whether you're building foundational skills or expanding your expertise, there's a path that fits your timeline and needs.
The comprehensive full CM path sets you up with the foundations of marketing and guides you along our core CM courses that deepen your strategic knowledge. From there, you’ll choose a specialized marketing focus and tie it altogether with the Summit.
Recognizing the diverse backgrounds of today’s marketing professionals, the CMA also offers accelerated pathways. These options take into account your academic background and work experience, providing a more efficient route to earning your CM designation.
To learn more about the requirements for the Executive Advanced Standing pathway, more details can be found here.
Explore the core and elective courses that make up the CM designation. Your required courses will vary depending on your chosen pathway. To see the full list, visit the CM Courses Page.
Ready to Take the Next Step in Your Marketing Career?
Join the ranks of the best in Canadian marketing. With the CM designation, you're not just enhancing your career; you're shaping the future of marketing.
