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Join Canada’s Largest Marketing Community
Membership with The Canadian Marketing Association (CMA) offers you the support and resources you and your organization need to succeed.
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Sign up to CMA NXT!
CMA NXT is an online platform designed to help bridge the gap between post-secondary education and a career in marketing.
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Become a Chartered Marketer for Free (Save $10,000) - Limited Time Only
50% of fully-funded spots are already filled. Apply now for your free CM designation if you are in an eligible sector.
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UPCOMING EVENTS & LEARNING OPPORTUNITIES
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AI-Powered Programmatic Advertising: Build Smarter Campaigns
AI is fundamentally reshaping how digital marketing campaigns are designed from pinpointing the right audiences to allocating budgets and optimizing performance in real-time. In this dynamic session, you'll step into the role of a strategic decision-maker, dissecting real-world programmatic campaigns (both wins and misfires) to uncover actionable insights and best practices.
DMSC Live Info Session - May
Join us for an informative session on the Digital Marketing Skills Canada (DMSC) program, where we will cover everything you need to know about the pathways, courses, registration process, and the exclusive benefits of becoming a Chartered Marketer through a fully funded program by the Government of Canada.
Project Management for Marketers
This training provides individuals and teams with a base level of project organization skills, best practices, and program management methods to expertly implement marketing projects and tasks.
Chartered Marketer Live Info Session - June
Discover the Pathways to the Chartered Marketer Designation! Discover how you can join marketing professionals across Canada who are setting the standard in marketing excellence. This is your opportunity to have all your questions answered and gain valuable insights into advancing your career in marketing.
Unleashing Your Creativity with Proven Brainstorming Techniques
Prepare to wield your newfound knowledge and creativity to craft new ideas that captivates audiences, sparks imaginations, and drives results. Unlock the power of brainstorming in ways that redefine what’s possible in marketing innovation and strategy.
The Art and Science of Copywriting
Advance your copywriting skills and learn how to craft compelling content.
[In-Person] CMA Presents: The Case for Canada
We’re bringing together agencies, media suppliers, research experts, measurement specialists and content professionals to talk about the latest tools and measurements in media innovation.
CMA Awards
The 2025 CMA Awards are a premier celebration of Canada’s most innovative and impactful marketing. This annual event honours the work that not only elevates brand stories with creativity and insight, but also delivers measurable business success.
Join us on November 7, 2025, at the Westin Harbour Castle in Toronto for a night that showcases the very best in Canadian marketing. From breakthrough campaigns to transformative strategies, the CMA Awards spotlight the people and ideas driving the industry forward.
We’re excited to come together once again with marketing leaders and rising stars from across the country. Share your #CMAgala moments and be part of a night where creativity, strategy, and performance take centre stage.
CMA Awards
You could qualify to earn CREDentials at no cost. CM financial support up to $10,000 available
The CMA is dedicated to building Canada’s next generation of marketing talent through the Digital Marketing Skills Canada (DMSC) initiative – financial support to complete the Chartered Marketer (CM) program.
If you’re a marketing professional currently unemployed or working part-time – and you meet the criteria – you could earn your CM designation without the financial barrier.
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Unleash your inCREDible potential. Become a future-proof marketer
Developed by marketers for marketers, the Chartered Marketer (CM) designation program is designed to cater to your busy life and help propel your marketing career forward.
By achieving the only marketing designation in Canada, you’ll not only enhance your skills but also gain a powerful differentiator in the competitive job market.
LEARN MORECMA NXT
A platform for post-secondary students and graduates with tools, events, networking, resources and guidance to support your career journey.
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LATEST PERSPECTIVES
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Strengthening the impact of marketing on business success
The CMA is the voice of marketing in Canada and our purpose is to champion marketing’s powerful impact. We are the catalyst to help Canada’s marketers thrive today, while building the marketing mindset and environment of tomorrow.
