Strengthening the impact of marketing on business success
The CMA is a community-based association. We provide opportunities for our members to build relationships, develop professionally, and influence the regulatory climate, to help marketing bolster business success.
UPCOMING EVENTS & LEARNING OPPORTUNITIES|
Join Laura Main, Managing Director, Canada at Quantcast, for a casual conversation on balancing work and parenthood during the pandemic.
Join Facebook and leading marketers to explore how businesses can innovate their data practices to balance expectations around privacy and relevancy.
Hear from Brad Parry – VP, Marketing & Communications, Calgary Economic Development as he hosts an open conversation highlighting ways to reimagine and rethink “marketing” in order to navigate in this new marketing landscape.
Learn the basics of profit planning along with some cost volume profit techniques including breakeven analysis and target profits
Learn how to prepare for the marketing planning process
Following up on CMAinsights earlier in the year, this event will address the progression from the new normal to the next normal in the world of data and insights.