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Your One-Stop Destination for Professional Development in Marketing

Looking to elevate your marketing skills? You're in the right place. The Canadian Marketing Association (CMA) is your premier destination for marketing upskilling at every career stage. From aspiring marketers to seasoned executives, we offer a comprehensive range of professional development programs designed to enhance your expertise, advance your career, and keep you at the forefront of the rapidly evolving marketing landscape. Discover how CMA can power your professional growth and help you stay ahead in the dynamic and exciting world of marketing.

Flexible Learning Options

At the CMA, we understand that every marketer's journey is unique. That's why we offer a variety of learning formats to fit your lifestyle and learning preferences.

In-Person and Online Live Trainings

Dive deep into specific marketing topics with our half-day expert-led sessions, including industry best practices, timely case studies and examples.

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Instructor Led Certificates

Engage in comprehensive learning experiences over a structured timeframe and get a certificate of completion to showcase your new skills.

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On-Demand
Certificates

Study at your own pace with our flexible, self-guided programs that also result in a certificate upon completion.

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CMA Café: Personalization Without Regret: How CMOs Can Scale AI Driven Growth Without Breaking Trust

Welcoming members Director level and up, to join up to 15 Marketing Leaders in this executive round table discussion.

Welcoming members Director level and up, to join up to 15 Marketing Leaders in this executive round table discussion.

Jeffrey Brown hosts an interactive CMA Café discussion for senior marketers on AI‑driven personalization, customer trust, and responsible growth.  This session is designed as an open conversation where marketing leaders share perspectives on how they are scaling personalization with AI while maintaining transparency, privacy, and customer confidence. Jeffrey will offer light context from the Microsoft perspective to frame the discussion, then invite attendees to exchange experiences, challenges, and approaches to balancing speed, relevance, and trust in today’s AI‑driven marketing environment.

Jeffrey W. Brown

Jeffrey W. Brown is a cybersecurity expert with more than 28 years of experience securing global financial institutions, including Citigroup, Goldman Sachs, and BNY Mellon. He served as the first Chief Information Security Officer for the State of Connecticut, where he built a centralized cybersecurity program across all agencies and developed a whole-of-state cybersecurity strategy. Currently at Microsoft, Jeff is Chief Cybersecurity Advisor for financial services. He has authored numerous articles and publications, including Leading the Digital Workforce (CRC Press, June 2023). He is a frequent industry speaker and a board advisor to iQ4, Filtar.AI, and Pace University.

Please submit your questions and come prepared to chat. Only 15 spots available.

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Upskilling Opportunities

CUSTOMIZED
TRAINING
Prefer to learn as a team or need something more tailored? CMA offers custom-designed programs to meet your unique business needs.
  • Flexible Locations: At our sites, virtually, your office, or off-site.
  • Tailored Content: Designed for your specific training requirements and hot topics.
  • Uninterrupted Learning: Focused sessions for maximum impact for your entire marketing team. 
Submit a Request Today
BECOME A CHARTERED MARKETER
Join marketing professionals across Canada who are setting the standard in marketing excellence. The Chartered Marketer (CM) designation, established by the CMA, is your invitation to the CM community!
Based on your education and expertise as a marketing professional, the journey to achieve your CM designation depends on your needs and timeline.
Learn More
ASPIRING MARKETERS: KICKSTART YOUR MARKETING CAREER WITH CMA NXT
Are you a student, recent graduate, or looking to break into the exciting world of marketing? CMA NXT is your launchpad to success. Our innovative video platform and community are designed to bridge the gap between education and your first marketing job. With CMA NXT You'll:
  • Get notified on new exclusive content from industry leaders.
  • Receive invitations to free events to connect with marketing professionals.
  • Develop the skills employers are looking for
UNLOCK FREE ACCESS NOW

Discover Why Marketing Professionals Nationwide Trust CMA for Their Professional Growth 

CMA is your partner for all your
professional development needs

Whether you're taking your first steps in marketing or aiming for the C-suite, CMA has the resources, community, and expertise to fuel your journey. Start exploring our professional development offerings today and take control of your marketing career.
Sign-up for MyCMA to not miss out on upcoming professional development opportunities, events and get subscribed to our Top 5 Picks e-newsletter for weekly marketing news.

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