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Join Canada’s Largest Marketing Community
Membership with The Canadian Marketing Association (CMA) offers you the support and resources you and your organization need to succeed.
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Futureproof your marketing career
Explore the CMA's selection of professional development offerings from courses, trainings, CM designation and more.
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Uncovering the Value of Marketing in Canada
New research from Signal49 (formerly the Conference Board of Canada) highlights marketing's $131B impact to the Canadian economy, and serves as a measurable driver of revenue growth and profitability.
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2026 EDI in Canadian Marketing Survey
Take our questionnaire to have your voice heard on the needs for EDI and of equity deserving groups in Canada's marketing profession.
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UPCOMING EVENTS & LEARNING OPPORTUNITIES
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CMA Marketing Week: AI Visibility: Where Does Your Company Show Up in AI Answers?
Discover how AI-powered search is reshaping the way Canadian consumers find products, services, and brands.
CMA Marketing Week: Thought Leadership Event | The Creative Autopsy: Learning from What Didn’t Land
Join us during Marketing Week for an interactive discussion with members of the CMA’s thought leadership Councils.
[In-Person] CMA Marketing Week: CMAfutureproof, presented by LG2 - (SOLD OUT)
This year's CMAfutureproof explores what actually works when everything else is just adding to the chaos.
[Virtual] CMA Marketing Week: CMAfutureproof, presented by LG2
CMAfutureproof presented by LG2: Signal Through the Noise - How Marketers Win in the Age of Infinite Choice.
CMA Marketing Week: Vancouver: Global Brand, Local Soul
Join CMA in Vancouver to learn how brands that are unmistakably B.C. become internationally unforgettable.
CMA Marketing Week: Get Recommended or Be Invisible: The AI Imperative for Canadian Brands
Discover how AI-powered search is reshaping the way Canadian consumers find products, services, and brands.
CMA Marketing Week: The State of Social Content and Commerce in Canada
Join members of CMA's Social Content and Commerce Committee as they share what's top of mind for Canadian marketers navigating creator partnerships, platform changes, and emerging social commerce trends.
Marketing Week is Back: May 4-8, 2026
Marketing Week 2026 is your ticket to a series of future-focused events designed to keep you inspired and ahead of the curve. Explore thought leadership perspectives, guest speaker insights, and practical training sessions that will help you stay prepared as the marketing profession continues to evolve.
Attend virtually or in person in Montreal, Vancouver, or Toronto.
Select events are free or offered at preferred pricing for CMA members.
LEARN MOREJoin the Individual Affiliate program
Are you a marketer in transition, a Chartered Marketer (CM) in transition, have completed the DMSC program through a partner organization, or are a newcomer to Canada? You may be eligible to access select individual CMA benefits.
Individual affiliates receive over $3000 in value from preferred event and learning pricing, including:
- CMA member-pricing on all events and learning offerings, including free access to select experiences
- Exclusive access to our guides and thought leadership
- Networking opportunities with industry professionals
CMA NXT for aspiring and early career marketers
Bridging the gap between classroom and career with access to content, events, networking, resources and guidance to support your career journey. Create your free account to access today.
CMA NXT Fund is closing soon for the 2025/2026 Academic Year. Created to support student marketing initiatives at Canadian post-secondary institutions for early career success.
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Strengthening the impact of marketing on business success
The CMA is the voice of marketing in Canada and our purpose is to champion marketing’s powerful impact. We are the catalyst to help Canada’s marketers thrive today, while building the marketing mindset and environment of tomorrow.
