[In-Person] CMA Fireside Chat: Personal Brand and Networking 101

Join fellow marketing professionals for an interactive conversation designed exclusively for our mentorship community.

Join us for an interactive in-person experience focused on building meaningful professional relationships and expanding your network with confidence. This beginner-friendly session will cover practical networking strategies, effective communication techniques, and tips for creating lasting connections. Attendees will have opportunities to engage in guided discussions and connect with fellow professionals in a welcoming environment. 

Barry Alexander, Chief Marketing and Diversity Officer, Canadian Marketing Association
Barry is a passionate, data-driven marketer who has served as a senior marketing and strategy leader on a diverse set of consumer brands. As Chief Marketing and Diversity Officer, Barry is responsible for all marketing, events, thought leadership and media efforts as well as spearheading our DEI impact initiatives and partnerships. Prior to the CMA, Barry held senior marketing roles with Knix, Iovate Health Sciences, the Hamilton Tiger-Cats, Maple Leaf Foods and Molson and has served as a member of the Humber Business Program Advisory Committee and as a mentor with the Black Talent Initiative.

Jason Repovs, Director of Marketing, RBC
A marketer who specializes in data-driven storytelling, Jason has worked across nearly every LOB within Personal Banking. He has previously served as the President of one of the area's top-performing Toastmasters chapters, and has mentored colleagues in the areas of career progression, leadership, public speaking and deckbuilding.

Lisa Helm, Director of Talent Growth and Culture, RBC
Lisa Helm is a Director of Talent Growth and Culture at RBC supporting the Personal Banking marketing team. She is an empathetic, action-oriented leader who excels at navigating complexity, developing talent, and bringing teams together to deliver impactful results. She is trusted for strong communication, stakeholder management, and a consistent ability to turn ambiguity into clear strategy & execution.