Insights Council


profile picture
Co-Chair

Scot Riches

Chief CRM Officer RI

profile picture
Member

Andre Beadle

Marketing Manager Rogers Communications Canada Inc.l1z

profile picture
Member

Mo Dezyanian

President Empathy Inc.

profile picture
Member

Edward Li

Director – Business Strategy CIBC - Canadian Imperial Bank of Commerce

profile picture
Member

Andrea Longman

Sr. Client Advocate Environics Analytics

profile picture
Member

Emma Warrillow

Practice Lead, Analytics Data Insight Group Inc. (DiG)

profile picture
Member

Anna Conte

profile picture
Member

Finhas Jhaveri

Marketing Manager

profile picture
Member

Gillian MacPherson

Vice President, Epsilon Data, Digital Strategy & Product Epsilon

profile picture
Member

Roy Gonsalves

SVP, Client Development Delvinia

profile picture
Member

Meredith Williams

Strategic Account Manager Amazon

profile picture
Member

Ersegun Kocoglu

Managing Partner & CMO Market Me Canada Inc.

profile picture
Member

Stuart Shapiro

Director, Insights, Planning & Portfolio Corby Spirit and Wine Limited

Articles Authored by Council

Data & Analytics Round-Up from CMA’s Insights Council #10

CMA’s Insights Council has rounded up the best data and analytics reads today: Trends In Marketing Measurement You Need To Follow In 2019 A short and useful video to update your kno...

Read More

Curated Content from CMA’s Customer Insights & Analytics Council

CMA’s Customer Insights & Analytics Council has curated links on the hottest topics talking about data and analytics today: What data can (and can't) do for your company Art Markman, Profes...

Read More

Automation: Making consumer research possible in hours, not weeks

Companies are increasingly using automated research technologies to speed up the collection of consumer data while improving the accuracy of the results—all while saving money. It makes ad...

Read More

Data & Analytics Round-Up from CMA’s Insights Council #9

CMA’s Insights Council has rounded up the best data and analytics reads today: How AI Can Empower Ad Personalization A look at how marketers are thinking about effective ad personaliza...

Read More

Marketing analytics: Making $ense of it all

“Analytics will define the difference between the losers and winners going forward.”..So stated Tim McGuire, a McKinsey & Co. executive, several years ago as the wave of data-driven hy...

Read More

Creating Insight from Data that is Actionable – Are Machine Learning and AI the Answer?

by Nick Sleeth From everything we hear and read today, it sounds like machine learning and artificial intelligence (AI) are going to help us make data more insightful and actionable. The reality is th...

Read More

Major Sponsors

  • TD-800x450
  • -420x120
  • CIBC-800x450
  • Canada Post
  • Environics Analytics
  • BMO-800x450

Featured Member

Parkland Logo