UPCOMING EVENTS & LEARNING OPPORTUNITIES
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Generative AI for Marketers 2024 - On-Demand
This self-paced course is a must in today’s rapidly changing technological landscape.
Compliance for Marketers 2024 - On Demand
Learn about the Canadian Marketing Code of Ethics & Standards, and the Individual Code of Conduct for Professional Marketers.
Marketing Metrics 2024 - On-Demand
Enroll anytime in our flexible, on-demand course to master essential marketing metrics and drive economic impact in today's fast-paced business environment.
Introduction to Canadian Marketing 2024 - On-Demand
An on-demand course designed to introduce new marketers, and those interested in entering the field, to the unique landscape of Canadian Marketing.
Customer Lifecycle Management
Discover how effective CLM enables business growth by considering each stage of the customer decision journey, from awareness through acquisition, into post-purchase loyalty and advocacy.
CMA Café: AI Amplified: Transforming Marketing Workflows in the Era of Generative AI
Join forward-thinking marketers from across Canada to explore how Generative AI is revolutionizing marketing workflows and productivity.
CMA Café: Is there an art and science to creating captivating content?
Join us as we explore the art and science of captivating content!
Become a Chartered Marketer
Invest in your marketing career with an applied, current, and technology-driven curriculum that leads to obtaining the CM Designation.
LEARN MORECMAnxt
A platform for post-secondary students and graduates with tools, events, networking, resources and guidance to support your career journey.
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Strengthening the impact of marketing on business success
The CMA is the voice of marketing in Canada and our purpose is to champion marketing’s powerful impact. We are the catalyst to help Canada’s marketers thrive today, while building the marketing mindset and environment of tomorrow.